From retail mandate to market expansion—European beauty, delivered with precision.

Who We Are

City Sarai was built for the moments when timing, clarity, and trust matter most—when a retail mandate needs to become a real, deliverable program. We source European beauty assortments and manage end-to-end coordination so decisions move quickly and outcomes remain controlled.

We believe strong partnerships are created through disciplined execution. Clear criteria. Clear documentation. Clear delivery workflows. We keep mandates confidential, and focus on repeatability—because long-term market presence is built one cycle at a time.

Our Approach

Our approach is simple: clarity before speed. We define criteria, align sourcing, and keep documentation rigorous—then coordinate delivery so outcomes remain compliant, controlled, and repeatable.

What Sets Us Apart

People-First Approach

Everything we do is built around understanding your needs and helping you succeed—because when you thrive, so do we.

Long-Term Relationships

We’re not just here for the now. We love creating lasting relationships with our clients and growing with them over time.

Proven Process, Flexible Execution

We bring structure where it counts and adaptability where it matters. Our methods are clear, but always responsive.